When you see a bad, low-quality video, it’s hard to put your finger on what exactly makes it bad. It can be anything from the sound, to the camera angles, to poor acting or artistic direction. But more often than not, it’s something as simple as lighting. Lighting has the power to affect everything from the quality of a video to the mood a viewer feels when they watch it. That’s why it’s crucial to get your on-set lighting right from the get-go.
Today, we’re breaking down a few video lighting basics to get you ready for your next video marketing shoot.Read More